Digital adoption has increased in the past few years, especially across banking, insurance, and wealth management segments. It has shown a steady growth despite the…
Marketing automation is the key to building a successful business strategy. With so many market automation tools available, Pardot is one of its kind. It…
Last year Salesforce launched Revenue Cloud specifically targeting B2B channels to take complete charge of their revenue growth. Many businesses' revenue cycles were thrown into…
There are still various organizations that prefer email marketing campaigns to reach out to their customers in the best way possible. And why not? People…
What is CRM? CRM stands for Customer Relationship Management. The meaning of CRM has changed a lot over the years. CRM is a term that was initially…
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