Nancy Pitts
Member-
Nancy replied to the discussion What is the difference between Engagement Split & Decision Split in Salesforce? in the forum Salesforce® Discussions a year ago
Reply to What is the difference between Engagement Split & Decision Split in Salesforce?
In Salesforce Marketing Cloud, Engagement Splits assess email or SMS interaction, while Decision Splits offer more flexibility by evaluating diverse contact attributes and data. Use Engagement Splits for message-specific engagement tracking and Decision Splits for broader, data-driven decision-making within your customer journeys.
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