How much does Salesforce lightning cost?

This popular CRM platform comes with some upfront costs. Salesforce can cost from $25 per user per month, to over $300 — their monthly fee will vary depending on the needs and scale of each business. The smartest move you can make is to get a direct price quote for how much Salesforce (or rival suites) will cost for your business. You can do this by filling out our simple CRM software quotes form – it only takes a minute to put in a couple of details about your requirements.

In the guide below, we take a look at Salesforce's costs to help you figure out if this is the right CRM system for your company.

In This Guide:

Salesforce Pricing Plans — Salesforce offers multiple services, with four plan tiers for each.
Salesforce Cost Per User — The CRM's scalable pricing works on a per-user basis.
Salesforce Sales Cloud Costs— This platform helps sales teams manage a daily workflow.
Salesforce Service Cloud Costs— This platform offers a range of customer service tools.
Salesforce Marketing Cloud Costs— This marketing platform layers on top of other Salesforce clouds.
Salesforce Commerce Cloud Costs— This platform's tools help create better online stores.
Does Salesforce Have a Free Plan?— The short answer is no. Here's why.
Top 5 CRM Price Comparison— See how Salesforce costs compare to other leading CRM providers.
Salesforce Pricing FAQs — Get answers to some of the most common questions about Salesforce pricing
Getting Started With Salesforce — Learn how to get the best price for your operation.
See How Much You'll Really Spend on Salesforce or Other CRM Providers.
Get CRM Quotes

Salesforce divides its various services into what it calls “clouds.”

Sales Cloud, from $25, is the company's basic CRM system; it includes all the basics you need for client management, including client records, lead tracking, deals, notes, and more.
Marketing Cloud, price available on request, allows you to create one-to-one marketing campaigns.
Service Cloud, again from $25, allows for online customer service on any device, and the ability to integrate customer service data with client records in other Salesforce clouds.
Commerce Cloud, price available on request, helps companies build online shopping experiences.
Sales, Marketing, Service, and Commerce are the primary clouds Salesforce offers. Beyond that, the company has a variety of other services, including a development platform for building Salesforce-powered apps, online forums connected to CRM data, and more.

For those just starting out, however, Sales Cloud is the place to start.

For pricing, Salesforce offers a variety of pricing levels. Essentials is for teams of five or less, and applies only to the Sales and Service clouds. As you go up in pricing tiers, Salesforce becomes more customizable and adds higher levels of support.

There's also Lightning Professional, Lightning Enterprise, and Lightning Unlimited. The Lightning suite of services all use a different user interface than the classic versions of these plan tiers, but offer the basically same features (albeit with a few new productivity tools).

You can read more about the Lightning services here. Ultimately, while the “Lightning” name can be a little confusing, the services it offers are just a mildly revamped version of the services we discuss here, and come with the same benefits and price tags.

Salesforce Typical Pricing (per user, per month):

Sales Cloud
Service Cloud
Sales & Service Cloud
Salesforce Essentials
$25
$25
—
Standout features
-Account, Contact, Lead, and Opportunity Management
-Email Integration (Gmail, Outlook)
-Mobile App
-Cross-company collaboration
-Customizable Reports
-Mobile App
No combo deal available in the
Salesforce Essentials tier
Lightning Professional
$75
$75
$100
Standout features
-Lead Registration
-Rules-Based Lead Scoring
-Sales Forecasting
-Developer Sandbox
-Orders Management
-Asset Management
-Developer Sandbox
-Asset Management
-Team Collaboration Tools
Lightning Enterprise
$150
$150
$175
Standout features
-Workflow Automation
-Approval Automation
-Field Service Tools
-Process Automation
-AI Tools
-Unlimited Roles and Permissions
-Workflow and Approval Automation
-Offline Access
Lightning Unlimited
$300
$300
$325
Standout features
-24/7 Support and Configuration Services
-Unlimited Online Training
-24/7 Support
-Unlimited Online Training
-24/7 Support
We left Marketing and Commerce clouds off the table, since their prices are only available on demand. Marketing Cloud comes in four tiers — Email, Mobile, and Web Marketing; Social Media Marketing; Advertising; and B2B Marketing Automation — each of which is available at a set per-month price. In contrast, Commerce Cloud comes in just two versions — Salesforce B2C Commerce and Salesforce B2B Commerce.