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What comes first lead or opportunity in Salesforce?
What comes first lead or opportunity in Salesforce?
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2 Replies
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Well, an Opportunity is something associated with revenue. Salesforce assumes that when you convert a Lead it is because you have uncovered some type of revenue opportunity. An Opportunity is neither a business, nor a person, but rather a potential future sale. It is the lifeblood of every sales funnel.
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Lead comes first.
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