Activity Forums Salesforce® Discussions What is audience in advertising studio in Salesforce marketing cloud?

  • What is audience in advertising studio in Salesforce marketing cloud?

    Posted by Udit on September 23, 2020 at 3:01 pm

    What is audience in advertising studio in Salesforce marketing cloud?

    Shuvam replied 1 year, 4 months ago 5 Members · 4 Replies
  • 4 Replies
  • Manish

    Member
    September 23, 2020 at 3:30 pm

    Advertising Audiences allows customers to use Marketing Cloud data to target their digital advertising campaigns across various platforms. These platforms include Facebook, Instagram, Google Ads, LinkedIn, Twitter, and Pinterest.

  • Mayra

    Member
    October 31, 2022 at 12:20 pm

    The audience in advertising studio in Salesforce marketing cloud allow you to target your digital advertising campaigns across various platforms using Marketing Cloud data. These platforms include Facebook, Instagram, Google Ads, LinkedIn, Twitter, Pinterest, and Snapchat. You can also use partner networks, such as Audience Studio, LiveRamp, LiveIntent, Viant, and Neustar.

  • GetOnCRM

    Member
    November 7, 2022 at 6:04 pm

    Advertising Studio helps you engage with your customers and prospects. These include applications like Advertising Audience, Journey Builder Advertising, and Lead Capture. You can use
    Advertising Studio to coordinate campaigns with social, mobile, sales, and client assistance steps. Marketing Cloud Advertising Studio allows you to enhance your email marketing objectives with advertising.
    Advertising Audiences allow marketers to efficiently get customers on the channels they visit the most, whether it be Facebook, Google, Instagram, or others.

  • Shuvam

    Member
    June 5, 2023 at 5:08 am

    In Salesforce Marketing Cloud's Advertising Studio, an "audience" refers to a group of individuals that you want to target with your advertising efforts. You can create audiences based on a variety of factors, including demographics, behaviors, and interests. This allows you to customize your advertising campaigns to be more relevant and effective.

    • This reply was modified 1 year, 6 months ago by  Shuvam.

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