Activity › Forums › Salesforce® Discussions › What is Business unit Filter in SFMC?

  • Shweta

    Member
    September 7, 2020 at 3:40 pm

    When you send an email to a data extension, the contacts will always be added to All Subscribers at the parent level. These subscribers are shared across the enterprise, however, you can hide/filter subscribers so only specific subscribers appear at the child business unit level. This is done using 'Business Unit Subscriber Filters'.

  • Marziya

    Member
    September 8, 2020 at 5:43 am

    These subscribers are shared across the enterprise, however, you can hide/filter subscribers so only specific subscribers appear at the child business unit level. This is done using 'Business Unit Subscriber Filters'.

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