Activity › Forums › Salesforce® Discussions › what is the significance of pardot in salesforce ?

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  • Laveena

    Member
    September 6, 2019 at 5:10 am

    Hi Yogesh,

    Pardot is a software as a service (SaaS) marketing automation platform bySalesForce offering email automation, targeted email campaigns and lead management for B2B sales and marketing organizations. Pardot automates common marketing tasks, including: Tracking customer behaviors. Creating digital marketing campaigns.

    Thanks

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