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Whats the difference between data filters activity and SQL activity in the sales
Whats the difference between data filters activity and SQL activity in the salesforce marketing cloud?
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1 Reply
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Filter Activity- Apply the logic of a data filter you select to create a group or data extension in Automation Studio. Filtering subscribers or contacts makes targeting specific subscribers or contacts based on their attributes and other conditions easier.In Marketing Cloud, an SQL query activity is used to execute queries and retrieve data for reporting or segmenting audiences.
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