Increase ROI by Investing in People | Make Earth Your Business

The video discusses the benefits of businesses that invest in and believe in their employees, customers, and communities. Investing in employee training and upskilling programs can result in higher productivity and engagement, leading to a 24% higher profit margin. Companies with more diversity in their workforce make 19% more revenue from innovation, and those with pay equity tend to have higher retention rates and attract more talent. By going above and beyond to add value to the planet, businesses can create positive change and a positive impact on their bottom line. The video encourages businesses to join Salesforce Team Earth, a community of businesses dedicated to creating a world where people, the planet, and profit can all thrive.